So it is with impeccable timing that Clive Thompson at Collision Detection tells us of a gem of a research project in which it is proved that using big words makes you sound like a moron. Or, as the deliciously ironic title of the paper puts it...
Consequences of Erudite Vernacular Utilized Irrespective of Necessity: Problems with Using Long Words Needlessly.
Thanks Clive; I'll keep that in mind as I get to work.
Here's a link to an online abstract. The full text PDF of the article is available there as well but it'll cost you if you're not already a registered user. :-(
Other links of interest:
- The Bad Language Blog--good blog about bad word usage. Including a post about the study above.
- Short Science Daily article (with lots of adwords, yech) about the study.
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